The giant smartphone manufacturer, Samsung could price the Galaxy S7 around ten percent lower than its Galaxy S6, as outlined by China-based analyst Pan Jiutang, reported Monday through the Points of the India newspaper.
That wouldn’t be unprecedented thinking for Samsung. In July, the South Korea-based electronics giant said it would adjust the cost of its Galaxy S6 and S6 Edge to spur sales.
A cheaper price tag on its flagship phone could give Samsung an extremely-needed surge in the smartphone arena. The corporation has become struggling for months with weaker sales and declining business amid competition from Apple around the top quality and from Chinese vendors, such as Xiaomi and Huawei, for the budget.
Assuming Pan’s prediction is accurate, a cost drop would make Samsung’s next flagship phone less expensive than rival phones from Apple as well as other Android vendors. Lower prices could give Samsung a good edge in markets like India in which the iPhone 6S is priced out of reach for many consumers.
Samsung ended up getting a bump within the third quarter of year, saying it a “significant increase” in smartphone sales. Shipments rose for that Galaxy Note 5, Galaxy S6 Edge along with the midrange Galaxy A and J series. But the price adjustment with the Galaxy S6 and Galaxy S6 Edge and shipments of midlevel and occasional-end smartphones caused overall revenue to rise only slightly and profit to reduce.
Lowering the price on its flagship phone is often a tricky move. The tactic could boost sales but simultaneously spark a loss of Samsung’s profit margins.
Another rumor shows that Samsung may push up the launch date for its Galaxy S7 to January to take on Apple from the high-end market. The organization had already completed the style for the S7 following September and is currently obtaining the components it requires to enter production, South Korea’s Electronic Times said on October 20, citing “lots of people in [smartphone] parts industries.”
A January launch will be unusual as Samsung traditionally unveils its latest Galaxy S phone at major tech events. The Galaxy S6 and Galaxy S6 Edge launched in March in the Mobile World Congress in Barcelona.